Colgate Max White Optic toothpaste has a special formula with a clinically proven Advanced Brighteners System which coats teeth while brushing, leaving an instantly and visibly whiter smile
The effect is temporary, but over time, the toothpaste will give long lasting whiter teeth
Removes up to 100% of surface stains
Continuous use progressively whitens
Apply at least a 1-inch strip of product onto toothbrush
Brush teeth thoroughly for at least 2 minutes twice a day
Brush all sensitive areas of the teeth
Consult a dentist for children under 12 years of age.
Reviews
4.6
8,790 reviews from 8 shops
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"The taste is lovely and fresh too and not artificial and overpowering"
"The taste is pleasant and makes cleaning your teeth a better experience rather than a chore"
"I love the flavour of this toothpaste and found that it has left my mouth feeling clean and fresh"
"I love this toothpaste because it leaves my teeth and mouth feeling so fresh and i am never afraid to smile after i used it"