L'Oreal
Preference Cool Blondes 9.12 Siberia Hair Dye Long Lasting Luminous Permanent Colour

Where To Buy

£7.99
£11.99
2 FOR £16
£11.99
£12.00
2 FOR £16
£12.00
2 FOR £16
£13.65
The prices shown above are available online and may not reflect in store.

Today's Price

Lowest
£7.99
Usually
£11.99
Highest
£13.99
£7.99

Supermarket Alternatives

Colour Effects wash in wash out Platinum Blonde 11.11
£2.99

Good to know

  • Gives hair a blonde shade with luminous cool reflects
  • Intensifies natural nuances of hair colour
  • Optimal grey coverage
  • Nourishing mask enriched with purple dyes to neutralise yellow undertones
  • Keep blonde cool for up to 6 weeks
  • Very light ash beige blonde
  • Translucent gel technology together with shine oil give ultimate luminous colour full of reflects
  • Preserve shine of coloured hair for up to 8 weeks
  • Shine oil enriched with precious flower oils to intensify natural tones of hair colour
  • Sensorial fragrance for improved experience at application

Reviews

4.3
1,574 reviews from 6 shops
5
4
3
2
1
"This is a wonderful icy and cleanly bright blonde"
"I think it's great too that with this hair dye instead of a normal plain conditioner you get an anti-brassiness purple mask"
"I love the natural looking ash blonde and how glossy my hair feels"
"I love it! It's a lovely ash blonde and I just revive it with silver shampoo whenever it starts turning brassy"

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