L'Oreal Paris Preference Vivids provides bold colour with radiance that holds for up to 8 weeks
Preference Vivids uses Liquid Gel technology with dyes selected by colourist experts for up to 3X shinier hair and a luminous colour result
Preference Vivids comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of coloured hair for up to 8 weeks
Blue Black was inspired by Le Marais fashion street style and its iconic alive blue jeans
Always do a 48-hour patch test before use
14 shimmering shades available.
Reviews
4.5
639 reviews from 5 shops
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"This is only the second time I have changed the colour of my hair to blue/ black and I must say that it looks great"
"I love the black colour with blue sheen and have had a few compliments with people asking where I had it done"
"Very simple to use and contains a tube of hair conditioner and pair of disposable gloves"
"This is the best blue black hair dye I have bought you can see the blue shine through it"