L'Oreal
Paris Preference Vivids Colorista Hair Dye Mocha 5.23 Permanent Gel

Where To Buy

£7.99
£8.99
£8.99
£9.00
2 FOR £12
The prices shown above are available online and may not reflect in store.

Today's Price

Lowest
£7.99
Usually
£8.99
£7.99

Good to know

  • Preference Vivids provides high-intensity, bold colour with radiance that holds for up to 8 weeks
  • Liquid Gel technology with dyes selected by colour experts for up to 3X shinier hair and a luminous colour result
  • Comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of coloured hair for up to 8 weeks
  • Always do a 48-hour patch test before use
  • Part hair into small, even sections and apply the colour
  • Refer to instructions for development time
  • Apply conditioner and then rinse thoroughly.

Reviews

4.5
588 reviews from 4 shops
5
4
3
2
1
"This product is great I only needed one box to colour my hair and there was still some product left"
"This is the most beautiful hair colour I have used"
"I love the colour and how my hair feels and looks after applying"
"I love the new vibrant colours and they definitely deliver as promised"

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