L'Oreal
Paris Preference Vivids Colorista Permanent Gel Hair Dye Bright Red 8.624
273g

Where To Buy

£5.99
£2.19 per 100g
£7.00
£2.56 per 100g
£7.00
£2.56 per 100g
£7.99
£2.93 per 100g
£8.99
£3.29 per 100g
£9.00
£3.30 per 100g
2 FOR £12
£9.00
£3.30 per 100g
2 FOR £12
£9.00
£3.30 per 100g
2 FOR £12
The prices shown above are available online and may not reflect in store.

Today's Price

Lowest
£5.99
Usually
£8.99
£5.99

Supermarket Alternatives

Performance Permanent Hair Dye Midnight Blue 2.8
£5.49

Good to know

  • Preference Vivids provides up to 3X shinier hair and a luminous colour result
  • Bright Red colour holds for up to 8 weeks*
  • Preference Vivids comes with a Shine Protect conditioner enriched with UV filter and Vitamin E Derivative
  • 14 shimmering shades available
  • Be colour safe and always do your 48-hour patch test
  • Inspired by the famous, bright and authentic red Moulin Rouge

Reviews

4.4
724 reviews from 8 shops
5
4
3
2
1
"I think it helped my hair was already box dyed red but I think if it was the first time it still would have worked fine with one box"
"I love seeing it in the sunlight because it looks very vivid and radiant"
"Love this colour and it looks amazing in the sunshine!"
"This is an amazing product with a flowless final finish "

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