L'Oreal
Paris Preference Vivids Colorista Permanent Gel Hair Dye Deep Black 2.01
273g

Where To Buy

£8.99
£3.29 per 100g
£8.99
£3.29 per 100g
2 FOR £12
£9.00
£3.30 per 100g
2 FOR £13
£9.99
£3.66 per 100g
2 FOR £13
£10.00
£3.66 per 100g
2 FOR £13
£12.65
£4.63 per 100g
The prices shown above are available online and may not reflect in store.

Today's Price

Usually
£7.00
Highest
£10.00
£8.99

Supermarket Alternatives

Colour For Men Dark Brown Black 4.0
£5.49

Good to know

  • Preference Vivids provides up to 3X shinier hair and a luminous colour result.
  • Preference Vivids comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative.
  • Preference Vivids holds for up to 8 weeks*.
  • Preference Vivids is available in 14 shimmering shades.
  • Do a 48-hour patch test before use.

Reviews

4.5
630 reviews from 6 shops
5
4
3
2
1
"I love it very much for its natural look and lively colour"
"This is a very good black hair dye that is true to shade on the box"
"I would definitely recommend this product to friends and family"
"I love that it doesn't really smell"

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